When Higher Total ACOS Means More Profit [The PPC Den Podcast] In this episode, Olena and Michael take on one of the hottest Amazon PPC topics -- Total ACOS.
The Best Way to Structure Campaigns for a New Product Launch Discover the best way to structure Amazon campaigns for a new product launch. Optimize ads, boost visibility, and drive sales from day one.
How to Save Your Campaigns with Bulk Files for Black Friday and Cyber Monday [The PPC Den Podcast] Today we're talking about how to survive the craziest shopping days on Amazon. If you've ever freaked out over budgets and bids on Black Friday or Cyber Monday, this episode is for you.
How to Enforce MAP Pricing Without Losing Retailer Trust Learn how to enforce MAP pricing effectively while maintaining strong retailer relationships and protecting your brand's value.
Multi-Touch Attribution in Amazon PPC Learn how Amazon's Multi-Touch Attribution (MTA) system helps identify the most effective ad touchpoints to optimize PPC campaigns.
B2B Placements in Amazon PPC [The PPC Den Podcast] In this episode, Michael and Clément dive into the world of Amazon PPC and why 2025 is such an exciting time for advertisers.
Branded Spend on Amazon: Tactics That Really Work Learn smart strategies to optimize your branded Amazon Ads spend and boost visibility, clicks, and ROI effectively.
Smart Strategies for Branded Spend in Amazon Ads [The PPC Den Podcast] In this episode, we dive deep into branded campaigns on Amazon PPC with Mike Danford from Adverio.
